




Emåmejeriet is a local dairy with a vision of connecting the milk farmers with their consumers. Every milk carton is marked with the name of the farm from where the milk comes. This packaging (Hagelsrum Monastery) took its starting point in the ceiling paintings in medieval churches.









ATC: strategy visual identity branding packaging
ATC is a small player on a global market with a passion for tape and findi new ways to market. Squeezed between global dominators like 3M and Tesa, finding a clever way to the market is essential. For ATC, we did not only create branding a new powerful visual identity but we launched a new approach to market communication by segmenting the products in new categories and decided to take on the role as tape ambassadors of the world. Tape is mighty and is used in all kinds of ways.
In late 2014 ATC broke new ground by approaching the consumer market by launching a retail store-in-store concept simply named the Tape.





Cocette is a design office dedicated to reuse and upcycle materials that usually are considered industrial waste. Designer Lars Apelmo developed the lightning concept Packice which takes its inspiration from Scandinavian winter lakes. The basic material is left overs of acrylic plastic from a signage company. The marketing material comprised graphic identity, folder and website.


Visual identity for the sutainability agency The Good Tribe. Follow the Tribe on thegoodtribe.com